When you’re the bride, the last thing you want is for your bridal party to end up with poorly made, oddly sized dresses from a sketchy website. Unfortunately, it happens more than you’d think because let’s be honest, if a deal looks too good to be true, it usually is. 😬
These days, getting everyone together to shop in-store just isn’t realistic. Between conflicting schedules, long-distance bridesmaids, and the rise of convenient online options, most bridal parties turn to the internet to find their dresses. The good news? Shopping for bridesmaid dresses online is easier (and prettier) than ever if you know where to look.
But here’s the thing: there are so many places to shop for bridesmaid dresses online, it’s hard to know which ones are actually worth it. That’s where I come in. I reviewed all the best bridesmaid dress websites — so you don’t have to. From style and sizing to shipping and customer service, I ranked them all to help you find the one that truly delivers.
Let’s get started.
Best Websites to Buy Bridesmaid Dresses in 2025: Top Quality, Sizing + Pricing, Ranked
Lulus
Rating: ⭐⭐⭐⭐⭐ (5 / 5)
While most people don’t necessarily think of Lulus as a bridesmaid store, it’s certainly becoming one to the people who know about their best kept secret: “Wedding Shop”. Their wedding collection of bridal gowns, wedding guest dresses, and oh yes, bridesmaid dresses is something I’d shout from the rooftops if I could (and if my neighbors didn’t mind). I’ll leave it to shouting here on the blog because THESE ARE THE BEST! They offer dresses for bridesmaids that don’t look “bridesmaid y” in the sense they can actually wear them again.
As in, they’ll get invited to an upcoming wedding or special event and think, hey, remember that dress I wore to Nicole’s wedding? Yeah, that one I look so good in? I’m totally wearing that! You don’t get that reaction from most of the top bridesmaid stores, so that’s something very important to note here.
Sizing: Across the board, Lulus offers bridesmaid dresses that fit and flatter, ranging in sizes from 0 to 3XL and, while I wish they showed more photo examples of the plus size options, it’s nice to see they have more inclusive sizing than other stores I’ve spotted.
Colors: If you’re a bride who likes to color coordinate, welcome to a stress free experience because you can sort bridesmaid dresses by color, even selecting a few in your palette to mix and match. From hunter green bridesmaid dresses to emerald green, deep plum to light purple bridesmaid dresses, terracotta to brown bridesmaid dresses, there is a shade for every wedding color palette.
Quality: I’ve ordered several dresses from Lulus and the quality has always been superb! Sizing is on point, fabric and material used is very nice, and comparable to what I’ve found at the “bigger” bridesmaid shops.
Pricing: You can get bridesmaid dresses anywhere from $50 to $130, most in the $99 or under range which is perfect for bridesmaids on a budget!
AW Bridal
Rating: ⭐⭐⭐⭐⭐ (4.8 / 5)
If you’re doing a mismatched look or trying to color match multiple bridesmaids in the same tone but different silhouettes, AW Bridal is your secret weapon. I was initially skeptical (like, how is this so affordable?), but once I saw the dresses in person, I was sold.
The customization options here are a game changer. You can choose the color, fabric, length, and sometimes even the neckline or sleeve style. You’re basically designing your own dress without the price tag of a custom tailor.
Sizing: Their size range is extensive (0 to 30W), and they offer custom sizing at no extra charge, which is huge for bridesmaids who often fall between standard sizes or need a petite or tall fit.
Colors: AW Bridal has one of the most comprehensive color charts I’ve seen, and their swatches are super helpful. Whether you’re hunting for dusty rose, taupe, light purple, or olive green, there’s a match for your mood board.
Quality: Fabrics are lightweight but feel luxe, and while I recommend steaming upon arrival, the fit and feel are definitely better than expected at this price point.
Pricing: Dresses range from $69 to $119, making this one of the best value picks for your entire bridal party.
Birdy Grey
Rating: ⭐⭐⭐⭐✰ (4.7 / 5)
Birdy Grey is the cool girl bridesmaid brand. Effortlessly stylish, photo ready, and intentionally under $100. They’re famous for offering bridesmaid dresses in trendy hues and flattering styles, and their online experience is chef’s kiss.
Their site is clean and easy to navigate, and they give you ideas for matching sets, styles for bump friendly bridesmaids, and what’s in stock (and ready to ship) if you’re short on time.
Sizing: Dresses run from XS to 3X with dedicated options for plus size and maternity, which is amazing when you’re trying to coordinate a crew with different body types.
Colors: Their color collections are curated and cohesive. So if you’re doing sage green, cinnamon rose, or taupe, you know every dress in that shade will match perfectly.
Quality: I’ve tried a few of their chiffon styles and was impressed by how sturdy but soft the fabric felt. They’re light enough for summer weddings but still formal enough for a ballroom venue.
Pricing: Almost every bridesmaid dress is $99, which makes budgeting easy for everyone involved.
Azazie
Rating: ⭐⭐⭐⭐✰ (4.6 / 5)
Azazie has been around for a while and is a go to for many brides, and for good reason. Their try at home program is clutch. You can order sample dresses to try on before committing, which takes so much guesswork and anxiety out of online shopping.
Sizing: From 0 to 30 and including custom sizing, Azazie makes it easy to fit everyone. Their sizing runs true to chart, which is important to note when ordering online.
Colors: Over 70 colors (yes, seventy) means you’ll find your perfect wedding palette whether you’re looking for rust orange, sea glass blue, or anything in between.
Quality: The dresses are well constructed and arrive in garment bags, which feels a little extra in the best way. Bonus: most styles have built in bra cups.
Pricing: Most dresses fall between $89 to $139. It’s a little more than some other stores, but with the try on option and wide range of designs, it’s worth it.
Anthropologie (BHLDN)
Rating: ⭐⭐⭐⭐✰ (4.5 / 5)
Anthropologie’s bridal collection, BHLDN, is for the bride who wants chic, romantic, and Pinterest board-worthy bridesmaid dresses. These aren’t your average gowns — they’re the kind of dresses that make your bridal party look and feel elevated without veering into overdone or stuffy.
This is where you shop if your vibe is soft florals, muted tones, silky fabrics, and silhouettes that flatter everyone in the photo. You’ll find everything from modern slip dresses to whimsical tulle to structured satins, all under one stylish roof.
Sizing: Most dresses come in 0 to 18 with a growing number of options available up to 26W. They also have a petites section, which is a win if your bridesmaids are on the shorter side. I’d love to see even more extended sizing across the board, but what they do have fits true to size and is well-made.
Colors: BHLDN doesn’t offer as many mix and match color filters as some of the other stores, but their curation is intentional. Think terracotta, dusty lavender, deep emerald, and golden honey tones — colors that photograph beautifully and feel timeless rather than trendy.
Quality: Top tier. This is Anthropologie, after all. Every dress I’ve ordered or seen in person has been well constructed, fully lined, and ready to wear with very minimal steaming. The details (pleating, draping, buttons) are worth the slightly higher price tag.
Pricing: Dresses usually range from $150 to $250, so it’s on the pricier side, but if your wedding aesthetic leans editorial, garden party, or romantic modern, it might be exactly what you’re looking for.
David’s Bridal
Rating: ⭐⭐⭐⭐✰ (4.3 / 5)
David’s Bridal is the old faithful of bridesmaid dress shopping — dependable, budget friendly, and surprisingly stylish in recent years. If you want to keep things simple with tons of color options, sizes, and styles all in one place (with the ability to try on in-store or ship directly to your door), this is your spot.
It may not have the most trend forward styles, but if your priority is finding something that works for everyone — on time, on budget, and with minimal drama — David’s Bridal is still a solid contender.
Sizing: One of the most inclusive ranges out there: sizes 0 to 30, plus options for petite, tall, and maternity. They’ve done a good job making dresses that work across all body types, and many styles come with adjustable straps or built in support.
Colors: Over 60 color options to choose from, with many dresses available in every single shade. Whether you’re doing blush, wine, slate blue, or emerald green, the palette here is deep and versatile — perfect for mix and match looks that still feel coordinated.
Quality: Quality is generally solid, especially for the price. Some styles are more formal, while others are light and breezy for outdoor or casual weddings. I recommend checking the fabric blend and reading reviews for the specific dress you’re eyeing — some styles are more structured than others.
Pricing: Dresses typically range from $100 to $150, and sales are frequent. They also offer discounts when you buy multiple dresses, which can really add up for a big bridal party.
| Brand | Rating | Sizing Range | Color Options | Price Range | Quality & Style Notes | Unique Features |
|---|---|---|---|---|---|---|
| Lulus | 5 / 5 | 0 to 3XL | Wide, filterable by color including hunter green, light purple, plum, terracotta | $50 – $130 (most under $99) | Trendy yet wearable dresses bridesmaids want to wear again; good quality fabric and fit | Wedding Shop collection with mix & match friendly styles |
| AW Bridal | 4.8 / 5 | 0 to 30W, custom sizing available | Extensive, with comprehensive swatches (dusty rose, taupe, olive green, light purple) | $69 – $119 | Lightweight luxe fabrics, customizable dress features (neckline, length, sleeves) | Custom sizing at no extra charge; highly customizable styles |
| Birdy Grey | 4.7 / 5 | XS to 3X plus maternity options | Curated color collections like sage green, cinnamon rose, taupe | Mostly $99 | Sturdy yet soft chiffon fabrics; great for summer and formal weddings | Ready-to-ship options; maternity-friendly styles |
| Azazie | 4.6 / 5 | 0 to 30 with custom sizing | 70+ colors (rust, sea glass blue, many more) | $89 – $139 | Well constructed, many styles with built-in bra cups; dresses arrive in garment bags | Try-at-home sample program to reduce ordering risk |
| Anthropologie (BHLDN) | 4.5 / 5 | 0 to 18, some up to 26W; petites available | Intentional palette: terracotta, dusty lavender, deep emerald, golden honey | $150 – $250 | High-end, fully lined dresses with intricate details; great for editorial or romantic weddings | Elegant, Pinterest-worthy styles with luxe fabric and construction |
| David’s Bridal | 4.3 / 5 | 0 to 30 plus petite, tall, maternity options | 60+ colors, very versatile palette | $100 – $150 | Dependable quality, mix of formal and casual styles; many adjustable features | In-store try-on & pickup available; frequent sales and discounts for bulk buys |
People Also Ask
What is the best website to buy bridesmaid dresses?
The best website to buy bridesmaid dresses depends on your priorities, but if you’re looking for affordable pricing, stylish options, and dresses your bridesmaids will actually wear again, Lulus came out on top in our rankings. For custom sizing and color flexibility, AW Bridal is a standout. If you’re planning a romantic, editorial-style wedding, Anthropologie (BHLDN) is a beautiful splurge.
When should bridesmaids order their dresses?
Bridesmaids should order their dresses at least 4 to 6 months before the wedding. This allows time for shipping, alterations if needed, and any potential exchanges. If you’re working with a custom or made-to-order site like Azazie or AW Bridal, aim for the full 6-month window.
Do all bridesmaids have to wear the same dress?
Absolutely not! Mismatched bridesmaid dresses are incredibly popular and allow each bridesmaid to choose a style that flatters them best. You can keep things cohesive by sticking to the same color family or fabric, even if the silhouettes vary. Many of the dress sites we reviewed make it easy to filter by color for a coordinated-but-not-uniform look.
What’s the average cost of a bridesmaid dress?
Most bridesmaid dresses fall between $80 to $150, with plenty of great options under $100. Budget-friendly sites like Lulus and Birdy Grey keep costs low without sacrificing style. If you’re looking for premium fabrics or unique details, expect to spend a bit more on sites like BHLDN or David’s Bridal‘s designer collections.
Where can I find plus size bridesmaid dresses?
Several of the best dress sites offer inclusive sizing. David’s Bridal and Azazie go up to size 30, while AW Bridal offers free custom sizing. Birdy Grey has extended sizing up to 3X and includes maternity options, making it great for mixed body types.
Want affordable dresses your bridesmaids will actually wear again? Check out our guide to bridesmaid dresses under $100.
Curious about how to build a mismatched bridal party look? Here’s our full post on how to style mismatched bridesmaid dresses like a pro.
The Bottom Line
Shopping online for bridesmaid dresses doesn’t have to be scary or end in regretful group texts and emergency alterations. When you go with a trusted bridesmaid dress site like the ones above, you’ll get exactly what you see online, plus styles your bridesmaids will actually want to wear again. And these are all tried-and-true favorites.
Whether you’re leaning into soft neutral tones or want to mix and match jewel hues, these shops have you covered in quality, price, and style.
Now go forth and shop confidently, knowing you’ve got the best of the best at your fingertips.
Happy Planning!
xo
Emma
